Food packaging: The Swiftpak guide to protecting your goods

In most cases, a primary solution is required to preserve and contain the food contents, while a secondary layer is used to attract and excite customers about the product, as well as provide critical information such as ingredients, allergen guidance, servings, etc.

It’s then a third and final packaging solution that protects these layers through storage and shipping conditions to ensure safe arrivals. This can involve several materials and packaging products such as cartons, bespoke inserts, void fill and much more – it all depends on the product in question.

It’s not quite as simple as that, though. You need to analyse each layer in further detail to really get the most from your packaging. There’s cost-effectiveness, protective qualities to think about, and let’s not forget eco-friendliness - we all know how important that is.

So, taking the above into account, how’s your current food packaging? Are you looking to cut costs? Improve its protective and preservation abilities? Introduce a greener solution? Or perhaps you’re looking to package your food products for the first time? Whatever your situation, we’ve got you covered.

Read on and explore our Swiftpak guide to food packaging.

Food packaging and temperature controlled protection

Packaging for the food industry is unique. It must allow the contents to stay fresh and safe for consumption, while preventing physical damage too. Even after long hours of shipment and distribution.

Because of this, temperature controlled packaging is often called upon.

Minimising heat transfer to keep perishable foods at temperature ensures no change in shape, size, and taste during transit, as well as reduce safety hazards

So, what temperature controlled packaging solutions are available?

We’ve written about temperature controlled packaging many times before, and even produced a dedicated guide to temperature controlled solutions for the food industry. Take a look, explore your options and drop us a message if you have any questions. We’re always happy to help.

Green packaging products for food

The food industry is very much driven by consumer demands, and sustainability is a massive concern. In fact, over 80% of UK shoppers now describe themselves as being ‘environmentally friendly’, and 82% claim to consider ‘environmentally friendly’ labelling within their purchase decisions. Huge numbers, right?

Fortunately, there are tons of green packaging products available to help businesses meet this demand. From recycled carboard and paper options, to biodegradable and compostable solutions, you won’t find suppliers short of green packaging.

However, green packaging goes further than just using recyclable materials for example. You need to look at the volume of materials being used to eliminate waste and reduce weight, as well as evaluate carbon footprint contributions.

As an ISO 14001 accredited and certified B coorperation, we take pride in helping businesses achieve their environmental goals. If you’re looking to implement a greener packaging solution for your business, get in touch with our expert team today.

 

Brand personality with food packaging

The design of your product packaging should reflect the image of your brand, and food is no exception. Whether this be on supermarket shelves or via an online purchase, your food packaging should appeal to your target audience.

Things like colours, messaging, imagery, or whether the package is resealable or not can affect the buyer’s decision.

In short, the design of your consumer facing packaging matters. Be creative in design, draw in your target market, and you’ll see a positive impact on your bottom line.

Food packaging solutions from Swiftpak

As a BRCGS certified packaging supplier, we guarantee compliance with food safety and hygiene standards. This, paired with over 40 years’ experience in the packaging industry means we’re able to provide the very best solution for your busines needs.

Our bespoke food packaging solutions meet strict requirements set for the storage and distribution of goods, all designed to take your packaging (and business) to the next level.

If you’re interested in hearing more about our food packaging solutions, speak to one of our experts today, we’d love to chat.